Enhance your sales journey, messaging, and assets. Show your product in the best light, from the initial meeting, through the demo journey.

When your need is

To Empower

Give your sales teams the tools they need stand out from the crowd when pitching to target customers.

To Connect

Your sales pitch and demos are not resonating with your customers as you hoped and you need to elevate the messaging, visual impact, and delivery.

How does it help you?

  • Get a set of visual and written assets you can rely on to resonate with your target audience
  • Impress the people you are pitching to, show them the power of your solution, and show how you help them achieve their goals
  • Ensure your sales and demo messages are effective and consistent across your organisation to maximise sales and eliminate unpredictability
  • Help your sales teams speak in outcomes as well as technical language, giving them the ability to adjust their messaging to effectively target the personas in the room

The Team

  • Joshua Dent

    Delivery Lead
    ESG Ambassador

  • Matthew Benham

    Chief Technology Officer


Case Studies

Revised sales messaging for a global RegTech

One of the largest global RegTechs found they were losing out to competitors in the RFI/RFP process but were unclear why. We identified that their current messaging resonated with tech but not front office or senior budget holders.


Senior stakeholders aligned on sales journey & collateral

Explore »

How RegTechs get it so wrong

Aurora’s Regulatory Technology (RegTech) Delivery Lead Joshua Dent discusses the challenges for the RegTech sector and how solution providers can overcome these to stand out from the crowd in an increasingly competitive market.

Continue Reading »
Joshua Dent

Delivery Lead
ESG Ambassador

14 July 2022

Why is everyone talking about ESG?

Aurora’s ESG Experts Joshua Dent and Cerys Stone explore why everyone seems to be talking about ESG, and what it means for you, the Financial Services, and the RegTech community.

Continue Reading »
Cerys Stone

Business Analyst
ESG Ambassador

Joshua Dent

Delivery Lead
ESG Ambassador

14 June 2022


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